When it comes to WordPress themes, you'd come across both free and paid themes. However, it is a fact that the best themes are premium themes and you would have to pay in order to buy and use them. Some even fetch the developer's extravagant prices - afterall quality themes take days and weeks to create.
You could easily monetize your website if you've got a theme that is created for this purpose. If your theme isn't developed keeping revenue in mind, you won't have great places to place your ads. Therefore, people won't end up clicking ads and buying your products.
You could also choose themes that would help your website function as a directory wherein you place advertisements form other parties and get paid when they make sales through you. If you've got this in mind, make sure to buy a theme or hire a developer to create one that could track out clicks on each module.
Choosing a theme
I've only mentioned about the revenue features as that's what most people are after when they create a website or blog. But that's not all you need to look into when choosing a theme for your WordPress site.
Before you choose or buy a theme, you need to think of its overall use. Is it flexible for use - can it be modified easily? Most websites would need you to take good care of them and maintain them from time to time. Does your theme offer self-maintenance - it would be great if this could be done.
Most premium themes would help you drastically when it comes to handling sales and maintaining the website. Therefore, your life would become a whole lot easier to live!
Also keep in mind future plans of the website because buying a new theme each and every time could turn out to be expensive. Therefore, plan well before buying.
Cost of themes
As already mentioned, you could get amazing themes completely free or for a price. The pricing varies from a few dollars for pre created themes to around $6000 for customized themes created by a developer you hire.
A good way to reduce the cost of your theme is to buy the complete license from the developer. Because, when you do this you would be able to sell the theme to other website owners for a reduced fee and make up at least a bit of the costs incurred to you.
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